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INNOVATION

Innovation needs a culture of authenticity and imagination. The latest products cannot be created in a vacuum. One needs to have an honest discussion, lots of listening, and democratic ideation. Innovation needs partnership as a well-the dominant modality of co-creative work.

Innovation Mindset

Gottlich has previously worked to foster a human-centered culture where innovation is possible. Our company values qualitative research, input from every stakeholder, and data collection in our client’s firm. The outcome was successfully built solutions that covered the business’s and customers’ current demands to shape their future and business growth.

DISCOVER

Exploring the human context and brainstorming ideas

DESIGN

Psychology-infused practices and design thinking

DEVELOP

Iterative and agile development and design process

DELIVER

Refine, test continuously, and implement the product.

Discover

Gottlich approach to innovation starts with in-depth interviews of stakeholders in order to understand the expectations of the product and outline goals, constraints, and timelines. Firms want to deliver new digital products in record time. However, innovation must be completed under the determined deadlines to avoid waste.

Our design and customer experience experts will assist you in understanding the market’s opportunities, validate the product’s direction and uncover customers’ motivations. Our experts in custom design and experience will also assist you in understanding the market. We also review the identified opportunities and analyze market expectations and competitive offerings for differentiation, all before making the investments. The main goal is to achieve what constitutes the three minimums- delightful, viable, and marketable.

IMAGINE

Turning the impossible into possible and generating possibilities for new product.

  • Data generation
  • Different world perspective
  • Stakeholder interviews

STRATEGIZE

Creating customer directed product aligning with their needs.

  • Need Analysis
  • Market requirement
  • Market Gaps

EMPATHIZE

Generating ideas and thoughts of making innovative way to attract targeted customers.

  • Attention creation
  • Customer and brand interaction map
  • Customers engagement

Design

Rooted in psychology-infused practices and design thinking, this approach of low risk is between the initial steps in creating compelling digital experiences for the customers. In the procedure, we draw from our experience in design thinking and service design to create products that drive loyalty and adoption.

Our experts with professional training are skilled in designing new and innovative products and redesigning existing ones. Gottlich has a strong record of innovating legacy products into modern high-performance applications. Our expert team provides the product with the competitive edge it requires to excel in the market.

CONCEPTUALIZE

Review design themes based on client preferences, brand identity, and end-user personas

  • Review themes
  • Define overall aesthetic
  • Brand alignment

EXPERIENCE

Co-create a digital experience that will inspire and delight your customers

  • Usability testing
  • Adoption and loyalty
  • Human-centric methodology

WIREFRAME

Expresses the product concept in the form of clear, illustrative wireframes

  • Low-fidelity wireframes
  • High-fidelity prototypes
  • Continuous iteration

Develop

Mona Lisa wasn’t created by Da Vinci with an accurate vision of the final product in mind. He made several iterations and made a masterpiece. Our agile development process takes a similar approach; a regular cycle of measuring, building, learning, and improving. We work to maximize efficiency with increased speed to market and minimize surprises.

This approach allows Gottlich to build back-end, front-end, and functional systems. Our team in the development process includes specialized experience in the latest emerging technologies, supported by the facility of research, Gottlich labs. Whether customers want us to augment the in-house development capabilities or the entire development process, Gottlich can bring the vision to real life.

FEATURES

Detailed documentation and review of product features to deliver on expectations

  • Feature inventory
  • Product components
  • Final design consensus

STRATEGIZE

Align product direction with customer needs and market opportunities

  • Strategy and ideation
  • Market research
  • Competitive analysis

EMPATHIZE

Cultivate a deeper understanding of what motivates and delights your target audience

  • User Stories
  • Customer journey mapping
  • Psychographic profiles

Featured Case Studies
True partnerships produce transformational results

Electronic Equipment Sellers

Gottlich Concepts partnered with an electronics company that wanted to increase the sales of its products. The website of the company was redesigned, focusing on user-friendliness, response time, and visual outlook. The new website managed to capture the interest of buyers and the sales of the company sky-rocketed.

Content Management Platform

A content marketing firm reached out for the development of a content management platform that they could use to manage their in-house content team. Considering the details of the client, an advanced yet easy-to-use content management platform was designed that could help improve the productivity of the company.

Web-Based Shopping App

Gottlich Concepts developed a web-based shopping app for a clothing company. The project started with a thorough analysis of the client’s requirements, including their target audience, the types of products they offered, and their overall vision for the app. Based on this information, Gottlich Concepts created a responsive app that improved the customers’ shopping experience.

Patient Portal

Considering the changing needs of patients, a healthcare organisation wanted a patient portal that would allow patients to have online consultations with a doctor. Our web developers went above and beyond to create a patient portal that would meet the needs of the client and patients.

Construction Firm

Gottlich Concepts partnered with a construction firm that needed an online portal to better manage its employees. A competent and highly experienced project manager handled the requirements of the client and a user-friendly, responsive and secure online portal was designed.

Digital Development

Gartner has recognized Gottlich for its ideating use cases ability, IT process or design business, perfect customer experience, curating data, deploying solutions, training and building models, and adaption approach talent mix to successfully incorporate the advanced AI solutions.

Our Happy Clients

As a fast-growing startup, we needed help leveraging our data to make better business decisions. The team at Gottlich Concepts provided exceptional data and analytics services, helping us to uncover valuable insights that we were previously unaware of. They provided us with actionable recommendations that resulted in significant cost savings and improved operational efficiency.

Kara Lucas

We wanted to create a mobile app that would revolutionize our industry, but we lacked the in-house expertise to do so. The experts at Gottlich Concepts not only helped us build a high-quality app but also guided us through the entire development process, ensuring that our app was user-friendly, scalable, and secure.

Alex Cohen

Cybersecurity is a top priority for our organization, and we needed a partner who could help us protect our data and systems. Gottlich Concepts provided exceptional cloud security services, identifying vulnerabilities and implementing measures that have significantly improved our security posture.

Jake Smith

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